As a Senior Designer, I leverage my expertise across various design fields to create innovative solutions that enhance product uniformity.
Hello! I’m a senior designer with expertise spanning traditional print design, branding, and digital design.
Over the years, I’ve built a career as an Art Director, UI/UX Designer, and Product Designer, creating user-centered experiences that combine visual impact with functionality.
I began my career in print design, where I gained a strong foundation in color theory, pre-print preparation, and production techniques. Later, at a creative agency, I expanded into branding and digital design, developing brand identities, corporate materials, and web interfaces.
My focus then shifted to UI/UX design, driven by a passion for interactive experiences. I refined my skills in user research, prototyping, and interface design, ensuring that every product I design is intuitive and user-focused.
In recent years, I have worked within large product teams in the fintech and blockchain sectors, collaborating in agile environments to deliver seamless, scalable digital products. My role involves designing and prototyping intuitive interfaces that meet both user needs and business objectives. With a multidisciplinary background, I effectively bridge the gap between design and development, improving workflows and enhancing overall product usability.
At the core of my work is a simple principle: to create designs that are visually engaging, purposeful, and aligned with real-world user needs.
I specialize in uncovering user needs and translating them into intuitive, visually compelling designs. Through diverse projects with leading companies, I’ve sharpened my skills and gained a deep understanding of how to craft impactful, user-driven experiences.
My expertise covers the full design process—user research, wireframing, prototyping, usability testing, and UX design—ensuring every product not only meets expectations but delivers measurable value. With a user-centered mindset, I excel in collaborating with cross-functional teams to create solutions that are both visually striking and highly functional.
2022 - TODAY
FUPS
As a Product Designer at FUPS, a Türkiye-based banking and electronic money company, I played a key role in reshaping the platform’s user experience to make the app more accessible and user-friendly. By combining design vision with financial insight, I created intuitive interfaces that simplified onboarding for newcomers while delivering advanced features for experienced customers. These improvements directly contributed to a more seamless experience, resulting in a measurable 20% increase in overall customer satisfaction.
2022 - 2022
Ministry of CRM
During my time working at the Ministry of CRM, I had the opportunity to prepare websites, mobile applications and CRM-focused e-mail designs for world-renowned brands. I increased the interaction rates of e-mails by preparing animated gifs. I had the opportunity to prepare new user-focused designs for websites and work with software developers.
At Monogram, I led branding and design projects for multiple clients, including logo creation, corporate identity, packaging, and social media visuals. I collaborated closely with marketing teams, clients, and developers, managing 3-4 projects simultaneously. I introduced design systems and templates that improved my team's efficiency by 30% and implemented Trello and Slack for better workflow management. Two of my logos were featured in the book Logos from Past to Present in Turkey. Additionally, I organized weekly team meetings to streamline project follow-ups and communication.
2015 - 2017
Turmatsan
At Türmatsan, as a Graphic designer, I provided design solutions for a diverse range of clients, managing up to 30 projects daily. My focus was on creating print materials such as catalogs, brochures, packaging, and business cards. Throughout this time, I developed a strong understanding of printing techniques, from pre-print preparations to overseeing final proofing and production approvals.
